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Bobbie Carlton
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Bobbie Carlton is an award-winning marketing, PR and social media professional who is the founder of Mass Innovation Nights, a free monthly product launch party and networking event powered entirely by social media. The events help companies as large as IBM and as small as a 1 or 2 man start-up get visibility for their new products in the social networking community.
Carlton heads up marketing for Accounting Management Solutions, Inc., an accounting and financial services firm that provides part-time and interim finance consulting and accounting support for public, private and nonprofit organizations. She also works with Tyler Place Family Resorts of Vermont. She also regularly teaches classes in social media marketing, and consults with small businesses and individuals who are just getting started in social networking and social media marketing.
Previously, in addition to working with a number of Boston-area PR and marketing firms, she headed global public relations at Parametric Technology Corporation and Cognos (now IBM). Until 2008, she led the marketing efforts for the Beacon Street Girls, a social network and book series for preteen girls. Follow Bobbie on Twitter as @BobbieC or @MassInno
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